Current #s re Social Media

computer-keyboard-keys-1266292-lNumbers

The on-line world represents a total of 2.4 billion Netizens. Every minute of every day:

  • e-mail users send 204,000,000 messages
  • Google receives 4,000,000 search inquiries
  • Facebook users share 2,460,000 pieces of content
  • Twitter users tweet 277,000 times
  • Instagram users post 216,000 new photos
  • YouTube users upload 72 hours of new video
  • Amazon makes $83,000 in on-line sales
  • Apple users download 48,000 apps
  • Whatsapp users share 347,222 photos
  • Pinterest users pin 3,472 images

Times

The best time to join on-line conversations:

  • Facebook – betwn 1 – 4 p.m.
  • Twitter – btwn 1 – 3 p.m.
  • Google + – btwn 9 – 11 a.m.
  • LinkedIn – btwn 7 – 9 a.m. & 5 – 6 p.m.
  • Blogging – around 11 a.m.
  • Pinterest – btwn 2 – 4 p.m. & 8 p.m. – 1 a.m.
  • YouTube – btwn 1 – 3 p.m.
  • Tumblr – around 10 p.m.

Trends

In early 2014, the prevalent social media trends include:

  • Uploading photos to Facebook – at least 350,ooo,ooo photos are uploaded every day
  • Visual graphics on a rise – about 70% increase in infographics from this time last year
  • Increase in senior citizens on Internet and increase use of all social media tools – 53% of seniors are now on-line and those above 50 spend about 4 hours a day on the Internet; 1 in 3 use social media and 1 in 5 are on Twitter
  • Further increase in social media marketing spending – up 57% in 2013 and up 23% in early 2014

 

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